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Our E10 cut is our most popular women’s cut, offering a high rise and straight leg. This cut has been designed to curve over the hips to allow for a close fit through the waist and hip without sacrificing comfort.

This cut is suitable for all body shapes, especially those who struggle to find a jean that fits their waist and hip.

Part of our first line of washed jeans using our core 15oz Italian selvedge denim from Candiani Mills, which has had a garment rinse in our new in-house R&D Washlab.

Notes

Classic straight leg; wider than our WC2
High-waist and close-fitting through the high hip
Can be worn by a wide variety of body shapes
Available for free denim repair in-house
100% made on Blackhorse Lane, London
Rinsed for 15 mins, we saved 60% water consumption compared to a horizontally loaded traditional washing machine

Fabric and Trims

15oz denim woven in Italy by Candiani
15-minute with a neutral enzyme wash with no stone plates.
100% cotton
Red selvedge line on white
Pocket bags and facings are made of 10oz cotton twill from Turkey
BLA-branded nickel buttons and standard rivets produced by YKK
Zipper with nickel teeth and navy tape produced by YKK
Tobacco-coloured dual duty thread by Coats (polyester core with cotton outer)
Leather patches come from JT Batchelor Ltd in Hackney, sourced from Somerset UK and Belgium
Black-coloured vegetable-tanned leather patches are cut and stamped by hand in our factory; plates made by Metallic Elephant in Essex and cutter made by local Steve
Locally screen-printed pockets, signed off by maker with style, size and mill
Brand labels are woven in Wales by GB Labels

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