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By the early 20th century, Mezőkövesd had become something of a cultural destination. The Matyó region had gained international attention through a series of world exhibitions, and visitors began making their way to the town. The women of Mezőkövesd responded with characteristic resourcefulness: they produced embroidered pieces specifically for this outside audience, blouses above all, and sold them from dedicated shops and market stalls. That world has since disappeared. And yet this blouse is a direct heir to that tradition. 

Made of soft cotton, it is built around a central vertical composition: rounded flowers radiating outward, openwork hearts arranged in a grid, small star-like blossoms punctuating the pattern with lightness. Along the neckline yoke, hand smocking structures the gathers into a precise honeycomb pattern: graphic and deeply tactile, the kind of work that no industrial process can replicate. At the sleeve ends and along the hem sits a delicate crocheted trim, subtle and essential, drawn directly from the lace finishes of Hungarian ceremonial shirts. 

A folk design invented for the everyday, created by skilled women who understood, long before it became a conversation, how tradition could inhabit the modern wardrobe.

Elvira is 170cm (5'6") and wears size XS/S. She measures 91cm / 35.8" bust, 66cm / 25.9" waist and 90cm / 35.4" hips.

Lise has dark hair, is 176 cm (5'9") tall, and wears size XL/XXL. Her measurements are 115 cm (45") bust, 98 cm (38.5") waist, and 128 cm (50.5") hips.

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